Brain Gyms Go Mainstream

We are excited about all the media attention about brain exercise these days. Not only have there been some great medical and scientific articles (read “Smart Brains: New Research on How to Maintain a Sharp Brain” for links to those), but there are well written articles in the mainstream press as well. For example, Joanna Poncavage of The Morning Call wrote “Get Some Brain Training“.

”Learning and targeted mental exercise promotes neurogenesis — the creation of new neurons — just as muscle growth is promoted through physical exercise,” says Elkhonon Goldberg, clinical professor of neurology at New York University School of Medicine, and chief scientific adviser.


She goes on to say:

The concept of the brain as an organ that can be strengthened like a muscle is due, in part, to new technologies like the functional MRI, which takes pictures of the brain in action. Functional MRIs help scientists pinpoint parts of the brain involved in activities such as memory, visual perception, concentration or decisions, and thus make it possible to develop routines to exercise and strengthen those abilities. ”This is literally a new field,” says Alvaro Fernandez, SharpBrains CEO.

As more research leads to better understanding, we look forward to offering more and more brain fitness solutions for people to help them meet their goals – from specific to general. In the mean time, keep yourself mentally stimulated with diverse and novel stimuli, physically active, nutritionally balanced, and not too stressed.

Click here to read some of the other recent articles on brain fitness.

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